top of page

Hi, I'm Gwen!

A UX designer passionate about blending

user-centered research, creative storytelling, and marketing goals to craft meaningful experiences.

Portrait of Gwendolyn Williams
A user touching a phone screen.

V for Vignelli: Design Research Platform

User Research • UX • Web Design
Led user-centered research to inform the design of a digital platform that helps professionals and researchers explore and engage with the Vignelli design legacy.
Image of desktop with the landing page to "V for Vignelli: Design Research Platform"

The Living Collection

Visual Design • Exhibit Design • Kiosk Design
Creating a digital poster-making experience to boost brand awareness and engagement for the Cary Collection at Rochester Institute of Technology.
A room with a kiosk screen that states "The Living Collection: Channel the Classic, Create Your Own Poster".

Roc City Site Redesign

UI/UX • User Research • Web Design
A redesign of the Rochester Municipal Website with an integration of a Single Sign On RocPortal to support individualized needs of a diverse population.
Image of a desktop with the homepage to the Rochester Municipal website designed by Gwendolyn.
Image of a girl jumping on projected images on the floor.

Overboard

Experiential Design • Design-Dev Team • User Experience
Check out my capstone group's immersive exhibit that won an international design award!
Image of phone screens that contain two versions of digital identification.

TNwallet

Product Design • Branding • Mobile Design
A secure digital wallet allowing users to carry all essential government documents in one place for easy access and personalization.

See something you love?

Let's bring bold ideas to life!

bottom of page